Services
Practical Consulting for Strategy, Sales & Systems
Gingersnap Consulting provides practical, hands-on consulting for organizations navigating technology, sales, and business systems.
Whether you're a school evaluating EdTech, an EdTech company looking to grow in the K-12 market, or a business looking to get more from HubSpot, I bring experience and perspective to help you move forward.
EDTECH SALES CONSULTING
Build a Stronger Path Into K-12
Selling to schools and districts requires more than a good product. K-12 has its own buyers, decision-making processes, budgets, timelines, and challenges.
Gingersnap Consulting helps EdTech companies better understand the K-12 market and build sales strategies that reflect how schools actually buy.
Services May Include:
K-12 Market Strategy
Identify opportunities and develop an approach tailored to the education market.Customer & Buyer Profiles
Better understand the people involved in evaluating, purchasing, and using your solution.Sales Process Development
Build a repeatable sales process designed around the K-12 buying journey.Sales Strategy
Evaluate your current approach and identify opportunities to improve how you reach and engage schools.Sales Enablement
Give sales teams the tools, knowledge, and processes they need to have stronger conversations with K-12 buyers.Go-to-Market Guidance
Develop a practical approach for entering or expanding within the K-12 market.
The goal: Help EdTech companies navigate the K-12 market with greater clarity and confidence.
HUBSPOT & SALES OPERATIONS
Make Your Systems Work for You
A CRM should make your sales process easier—not create more work.
Gingersnap Consulting helps businesses across industries set up, optimize, and improve HubSpot while building sales processes that support the way their teams actually work.
Services May Include:
HubSpot Setup & Configuration
Build or improve your HubSpot environment to support your sales process.CRM Organization & Optimization
Clean up and structure your CRM so your team can find and manage information more effectively.Pipeline & Sales Process Design
Align your HubSpot pipeline with the way your team actually sells.Workflows & Automation
Identify opportunities to automate repetitive tasks and create greater consistency.Reporting & Dashboards
Build reports and dashboards that provide useful visibility into sales activity and performance.Sales Team Training
Help your team understand how to use HubSpot effectively and consistently.Ongoing HubSpot Support
Provide continued guidance and optimization as your business and sales process evolve.
The goal: Help your team spend less time working around your CRM and more time using it to sell.
K-12 CONSULTING
Make Smarter Technology Decisions
Choosing the right technology for your school or district isn't just about finding a product with the right features. It's about understanding your needs, evaluating your options, and making a decision that fits your organization.
Gingersnap Consulting provides independent guidance to help schools and districts navigate the EdTech purchasing process.
Services May Include:
Technology Needs Assessment
Identify challenges, priorities, and gaps that technology may help address.EdTech Evaluation
Review potential solutions based on your organization's specific needs and goals.Vendor & Solution Comparison
Compare options and identify the strengths, limitations, and considerations of different solutions.Purchasing & Procurement Support
Navigate the process of researching, evaluating, and selecting technology with greater confidence.Strategic Technology Guidance
Connect technology decisions to broader instructional and organizational goals.
The goal: Help schools make informed technology decisions without adding unnecessary complexity.
HOW CONSULTING WORKS
Support That Fits Your Needs
Not every organization needs a long-term consulting engagement. Sometimes you need a strategic conversation. Sometimes you need help building a system. And sometimes you need someone who can work alongside your team to get it done.
Gingersnap Consulting offers flexible support based on your organization's needs, including:
Strategic Consulting
Get an experienced perspective on a specific challenge or decision.
Project-Based Support
Work together to accomplish a defined project or initiative.
Ongoing Consulting
Get continued guidance, optimization, and hands-on support as needs evolve.
READY TO GET STARTED?
Let's Talk About What You're Working On.
Have a challenge you're trying to solve? Let's talk about where you are, where you want to go, and how Gingersnap Consulting can help.
Schedule a Complimentary Consultation
No sales pitch. Just a conversation.

